Soap operas and telenovelas may be overdramatic, but as Kate Adams shows us, their exaggerated stories and characters often cast light on the problems of real life.
In this sparkling, funny talk, Adams, a former assistant casting director for "As the World Turns," share four lessons for life and business that we can learn from melodramas.
TED speaker Kate Adams spends her days dissecting digital communications to find a better way to tell brand stories and connect with customers.
You can read the full transcript here.
